Francisco Servando Verdú Pons

Bankia SA was engaged in the provision of financing and banking services. It was operating through the following business areas: Retail Banking, Business Banking, and Corporate Centre. The Retail Banking business includes retail banking services provided to individuals, small businesses and the self-employed, applying a universal banking model. The Business Banking segment is divided into three main areas: Small and Medium Scale Banking, which focuses on small and medium enterprises; Corporate Banking, which provides banking services to enterprises; and Capital Markets, which provides trading in derivatives, financial advisory, loan and special finance origination, fixed-income origination and trading, and distribution of fixed-income products to the network. The Corporate Centre business includes the rest of the retail and business banking segments. The company was founded in July 2010 and was headquartered in Valencia, Spain.

Media Planning Group (MPG) provides advertising and marketing services, including media planning & buying, market research, efficiency measurement and strategic communications development. The firm was founded in 1978, and is based in Madrid.